We Are
Better Together
The future of the equestrian world is here, and it is asking for more. We invite all equestrians, across disciplines, borders, levels and expertise, to The Stable Hour. We want to highlight our true champions and inspirations, whose stories, knowledge and insight can help shape our sport, inspire and educate us all to become the best equestrians we can be - for our horses, our sport, our industry and each other.
We want to take an active role in the evolution of our sport, and we invite you all to join. Because We Are Better Together.
About the podcast
The equestrian world is built on the unique partnership we share with our horses, shaped through generations of experience and tradition. Yet many of the most valuable lessons and insights never travel very far.
The Stable Hour is a place where those perspectives, stories and knowledge are shared more openly. A place to talk about the realities of working with horses and to ask important questions: where are we heading, where is our sport going, and what helps us become better athletes, riders, leaders and horse owners.
We believe education is part of the answer, but most of that knowledge is not found in textbooks. It lives in your stories, your experience, and your expertise. The Stable Hour consists of a fantastic team of people building and producing a premium podcast and media platform. From our studio in Copenhagen, we bring together voices of our sport. Because again, we are better together.
Inside the studio
Meet the host
Eva Cappelen has spent most of her life within the world of horses. Daughter of a dressage champion, she built a long showjumping career competing internationally for Norway, producing and developing horses, training a large team of students, and running her own sales stable in both Norway and the Netherlands.
Eva Cappelen
After years in the arena, and later as a corporate executive, she has seen the sport from different perspectives. Much of that insight and knowledge is rarely passed on - especially from the people who actually could help others become better - and rarely to the people who need it most.
Eva believes the sport can benefit from a broader community of true horse people, not only competition riders, and from a broader understanding of success, not only short-lasting wins. Equestrians are people who want to be the best they can be, either as athletes or as horse people, but then we need the possibility to share and access knowledge. The Stable Hour exists because Eva wants to contribute to that.
“If I would ever leave this sport, I want to leave it in a better state than when I arrived. For the horses and for the riders coming after me.” - Eva Cappelen
Become our guest
This platform is built on a simple belief: when we get to know the people behind the knowledge, the experience and results, the sport grows stronger. In today’s world, shaping your own narrative is no longer something reserved for a few. Not in business. Not in other sports. And not in global industries.
The people who actively share their thinking, experiences and perspectives help build stronger communities, stronger partnerships and long-term opportunities around what they do. We believe equestrian sport is no different. Guests on The Stable Hour are not chosen based on rankings alone, but on their ability to contribute knowledge, perspective, and positive impact.
Your Perspective Matters
By sharing your philosophy and insights, you do more than just tell a story. You educate and inspire others through the way you think, your experience, and what you have learned along the way.
This kind of perspective creates genuine connections with riders, professionals and decision-makers across the industry. At the same time, it contributes to something bigger: a sport that learns more openly from the people within it.
Your journey can inspire others
In global industries and other major sports, personal branding plays a key role in attracting supporters, sponsors and communities. People who share from their journeys build deeper trust with their audiences. Through The Stable Hour, we create a space where those conversations can happen in equestrian sport. Our goal is to widen the circle of inspiration and knowledge in the sport - supporting equestrians, encouraging its evolution and promoting a balance between performance and horse welfare.
The podcast format makes these conversations personal and authentic. Listeners choose the conversations they want to engage with, creating focused attention and a stronger connection between host, guest and audience. Industry research also shows that podcast personalities rank among the most trusted voices for brand recommendations - even compared with many other media channels.
For brands looking to connect with an international equestrian audience, The Stable Hour offers a platform where meaningful conversations travel beyond the stable gate and into the wider equestrian community.
Partner with us
The equestrian experience is strongly shaped by the people closest to us. Our stable community, other riders, trainers and experts influence what we learn, how we manage our horses and often what we choose to buy. In many ways, inspiration and education in the sport travel only a short distance. At the same time, the elite level can sometimes feel distant. Polished. A world where we see the results, but rarely get to know the people behind them.
Across other sports and industries, the brands and people who build authentic relationships with their audiences create stronger communities and stronger long-term value.
We believe equestrian sport is no different.
Influence happens beyond the podium
In global industries and other major sports, personal branding plays a key role in attracting supporters, sponsors and communities. People who share their thinking, experiences and journeys build deeper trust with their audiences.
Through The Stable Hour, we create a space where community and industry can connect. Our goal is to widen the circle of inspiration and knowledge in the sport, promoting a balance between performance and horse welfare.
The podcast format allows these conversations to be personal and authentic. Listeners choose to press play, creating a focused space where stories, experiences and perspectives can be shared in a way that feels direct and genuine. For partners looking to connect with an international equestrian audience, The Stable Hour offers a platform where meaningful conversations travel beyond the stable gate.
More than visibility
Partnering with The Stable Hour means becoming part of a platform that connects riders, professionals and the wider equestrian community. It is an opportunity to support education, highlight real role models and engage with people who genuinely care about horses and the future of the sport.
Podcast audiences build strong relationships with the voices they follow. Industry research shows that podcast hosts are among the most trusted voices for brand recommendations, creating a unique environment for meaningful partnerships. For comapanies this creates an opportunity to connect with their target audience through authentic conversations rather than traditional advertising.
Partnership is not only about visibility. It is about supporting a platform that celebrates expertise, encourages reflection and contributes to a stronger culture around horses and sport. Because the sport moves forward when we learn from each other. Together, we take part in shaping the future of equestrian sport.
Shape the future of The Stable Hour
Share your perspective as a guest or align your mission as a partner. Let's lead the ride together.
We are better together
The future of the equestrian world is here, and it is asking for more. We invite all equestrians, across disciplines, borders, levels and expertise, to The Stable Hour. We want to highlight our true champions and inspirations, whose stories, knowledge and insight can help shape our sport, inspire and educate us all to become the best equestrians we can be - for our horses, our sport, our industry and each other.
We want to take an active role in the evolution of our sport, and we invite you all to join. Because We Are Better Together.
We are better together
The future of the equestrian world is here, and it is asking for more. We invite all equestrians, across disciplines, borders, levels and expertise, to The Stable Hour. We want to highlight our true champions and inspirations, whose stories, knowledge and insight can help shape our sport, inspire and educate us all to become the best equestrians we can be - for our horses, our sport, our industry and each other.
We want to take an active role in the evolution of our sport, and we invite you all to join. Because We Are Better Together.
About the podcast
The equestrian world is built on the unique partnership we share with our horses, shaped through generations of experience and tradition. Yet many of the most valuable lessons and insights never travel very far.
The Stable Hour is a place where those perspectives, stories and knowledge are shared more openly. A place to talk about the realities of working with horses and to ask important questions: where are we heading, where is our sport going, and what helps us become better athletes, riders, leaders and horse owners.
We believe education is part of the answer, but most of that knowledge is not found in textbooks. It lives in your stories, your experience, and your expertise. The Stable Hour consists of a fantastic team of people building and producing a premium podcast and media platform. From our studio in Copenhagen, we bring together voices of our sport. Because again, we are better together.
Meet the host
Eva Cappelen has spent most of her life within the world of horses. Daughter of a dressage champion, she built a long showjumping career competing internationally for Norway, producing and developing horses, training a large team of students, and running her own sales stable in both Norway and the Netherlands.
Eva Cappelen
After years in the arena, and later as a corporate executive, she has seen the sport from different perspectives. Much of that insight and knowledge is rarely passed on - especially from the people who actually could help others become better - and rarely to the people who need it most.
Eva believes the sport can benefit from a broader community of true horse people, not only competition riders, and from a broader understanding of success, not only short-lasting wins. Equestrians are people who want to be the best they can be, either as athletes or as horse people, but then we need the possibility to share and access knowledge. The Stable Hour exists because Eva wants to contribute to that.
“If I would ever leave this sport, I want to leave it in a better state than when I arrived. For the horses and for the riders coming after me.”
- Eva Cappelen
Become our guest
This platform is built on a simple belief: when we get to know the people behind the knowledge, the experience and results, the sport grows stronger. In today’s world, shaping your own narrative is no longer something reserved for a few. Not in business. Not in other sports. And not in global industries.
The people who actively share their thinking, experiences and perspectives help build stronger communities, stronger partnerships and long-term opportunities around what they do. We believe equestrian sport is no different. Guests on The Stable Hour are not chosen based on rankings alone, but on their ability to contribute knowledge, perspective, and positive impact to the sport, the industry, our community.
Your perspective matters
By sharing your philosophy and insights, you do more than just tell a story. You educate and inspire others through the way you think, your experience, and what you have learned along the way.
This kind of perspective creates genuine connections with riders, professionals and decision-makers across the industry. At the same time, it contributes to something bigger: a sport that learns more openly from the people within it.
Your jorney can inspire others
In global industries and other major sports, personal branding plays a key role in attracting supporters, sponsors and communities. People who share from their journeys build deeper trust with their audiences. Through The Stable Hour, we create a space where those conversations can happen in equestrian sport. Our goal is to widen the circle of inspiration and knowledge in the sport - supporting equestrians, encouraging its evolution and promoting a balance between performance and horse welfare.
The podcast format makes these conversations personal and authentic. Listeners choose the conversations they want to engage with, creating focused attention and a stronger connection between host, guest and audience. Industry research also shows that podcast personalities rank among the most trusted voices for brand recommendations - even compared with many other media channels.
For brands looking to connect with an international equestrian audience, The Stable Hour offers a platform where meaningful conversations travel beyond the stable gate and into the wider equestrian community.
Join the conversation
If you have a story worth sharing, insights that could help others, or know someone whose voice deserves to be heard - we want to hear from you.
We would love to hear from you - drop us a message at Info@thestablehour.com
Join the conversation
If you have a story worth sharing, insights that could help others, or know someone whose voice deserves to be heard - we want to hear from you.
We would love to hear from you - drop us a message at Info@thestablehour.com
Partner
with us
The equestrian experience is strongly shaped by the people closest to us. Our stable community, other riders, trainers and experts influence what we learn, how we manage our horses and often what we choose to buy. In many ways, inspiration and education in the sport travel only a short distance. At the same time, the elite level can sometimes feel distant. Polished. A world where we see the results, but rarely get to know the people behind them.
Across other sports and industries, the brands and people who build authentic relationships with their audiences create stronger communities and stronger long-term value.
We believe equestrian sport is no different.
Influence happens beyond the podium
In global industries and other major sports, personal branding plays a key role in attracting supporters, sponsors and communities. People who share their thinking, experiences and journeys build deeper trust with their audiences.
Through The Stable Hour, we create a space where community and industry can connect. Our goal is to widen the circle of inspiration and knowledge in the sport, promoting a balance between performance and horse welfare.
The podcast format allows these conversations to be personal and authentic. Listeners choose to press play, creating a focused space where stories, experiences and perspectives can be shared in a way that feels direct and genuine. For partners looking to connect with an international equestrian audience, The Stable Hour offers a platform where meaningful conversations travel beyond the stable gate.
More than visibility
Partnering with The Stable Hour means becoming part of a platform that connects riders, professionals and the wider equestrian community. It is an opportunity to support education, highlight real role models and engage with people who genuinely care about horses and the future of the sport.
Podcast audiences build strong relationships with the voices they follow. Industry research shows that podcast hosts are among the most trusted voices for brand recommendations, creating a unique environment for meaningful partnerships. For comapanies this creates an opportunity to connect with their target audience through authentic conversations rather than traditional advertising.
Partnership is not only about visibility. It is about supporting a platform that celebrates expertise, encourages reflection and contributes to a stronger culture around horses and sport. Because the sport moves forward when we learn from each other. Together, we take part in shaping the future of equestrian sport.
Shape the future of The Stable Hour
Share your perspective as a guest or align your mission as a partner. Let's lead the ride together.